{"id":101308,"date":"2020-10-02T08:00:59","date_gmt":"2020-10-02T00:00:59","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=101308"},"modified":"2020-10-02T09:11:52","modified_gmt":"2020-10-02T01:11:52","slug":"the-estee-lauder-companies-2020-breast-cancer-campaign-is-introduced-with-a-renewed-sense-of-unity","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/love-society\/the-estee-lauder-companies-2020-breast-cancer-campaign-is-introduced-with-a-renewed-sense-of-unity\/","title":{"rendered":"The Est\u00e9e Lauder Companies&#8217; 2020 Breast Cancer Campaign is Launched with a Renewed Sense of Unity"},"content":{"rendered":"<p>October has been designated as the Pink Month, the month dedicated to raise Breast Cancer Awareness.\u00a0Since 1992, The Est\u00e9e Lauder Companies has been actively in the global breast cancer movement since Evelyn H. Lauder co-created the Pink Ribbon and started The Breast Cancer Campaign in that year.<\/p>\n<p><strong>This year, The Est\u00e9e Lauder Companies&#8217; Breast Cancer Campaign remains rooted in its mission to create a breast cancer-free world &#8211; it\u2019s #TimeToEndBreastCancer<\/strong>. In view of the current challenging times when we are in the midst of the coronavirus pandemic,\u00a0The Est\u00e9e Lauder Companies has reaffirmed how crucial it is to support one another as well as medical research, all of those currently living with breast cancer, vulnerable groups who may face a disparity in access to healthcare, and the doctors, nurses and caretakers on the front lines.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CFzQv9MAc0W\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CFzQv9MAc0W\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CFzQv9MAc0W\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by The Este\u0301e Lauder Companies (@esteelaudercompanies)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<p>The Campaign\u2019s creative features a single, bold Pink Ribbon, and will take the following actions aligned to its mission:<\/p>\n<div class=\"page\" title=\"Page 2\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<ul>\n<li>Unite people virtually around the globe through digital events and activations to drive\u00a0engagement and support.<\/li>\n<li>Launch a new social media call to action to rally supporters to participate and raise funds for BCRF through the simple action of showing their Pink Ribbon and sharing what it means by using the hashtags <strong>#TimeToEndBreastCancer<\/strong> and <strong>#ELCdonates<\/strong>.<\/li>\n<li>For every public, in-feed Instagram or Facebook post during the month of October featuring both hashtags together, @esteelaudercompanies will donate $25 to @bcrfcure up to $100,000\u2014because it\u2019s always been more than a ribbon.<\/li>\n<li>Illuminate buildings, monuments and landmarks worldwide in glowing pink lights to raise awareness of breast health, including the Empire State Building, New York City and the Eiffel Tower, Paris<\/li>\n<li>Mobilize employees worldwide to positively impact communities and unite in action to support more than 60 breast cancer organizations around the world.<\/li>\n<li>Continue to produce and distribute informative materials and pink ribbons worldwide.<\/li>\n<li>Drive donations to BCRF through <a href=\"https:\/\/www.elcompanies.com\/en\/our-commitments\/the-breast-cancer-campaign\" target=\"_blank\" rel=\"noopener noreferrer\">ELCompanies.com\/BreastCancerCampaign<\/a>.<\/li>\n<\/ul>\n<div class=\"page\" title=\"Page 3\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>This year, 20 of The Est\u00e9e Lauder Companies\u2019 brands will support The Campaign&#8217;s mission &#8211; that include <em>AERIN, Aveda, BECCA, Bobbi Brown, Bumble and bumble, Clinique, Darphin, DKNY, Donna Karan, Dr. Jart+, Est\u00e9e Lauder, GLAMGLOW, Jo Malone London, La Mer, Lab Series, Origins, Prescriptives, RODIN olio lusso, Smashbox, <\/em>and<em> Tom Ford Beauty<\/em>. Each will sell Pink Ribbon Products or make donations to BCRF and\/or other charitable organizations around the world.<\/p>\n<div class=\"page\" title=\"Page 3\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>To learn more about The Est\u00e9e Lauder Companies\u2019 Breast Cancer Campaign, visit <a href=\"https:\/\/www.elcompanies.com\/en\/our-commitments\/the-breast-cancer-campaign\" target=\"_blank\" rel=\"noopener noreferrer\">ELCompanies.com\/BreastCancerCampaign<\/a>.<\/p>\n<p><strong>Read also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/lifestyle\/love-society\/moda-and-estee-lauder-team-up-for-breast-cancer-awareness-2020\/\" target=\"_blank\" rel=\"noopener noreferrer\">MODA and Est\u00e9e Lauder Team Up for Breast Cancer Awareness 2020<\/a><\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>October has been designated as the Pink Month, the month dedicated to raise Breast Cancer Awareness.\u00a0Since 1992, The Est\u00e9e Lauder Companies has been actively in the global breast cancer movement since Evelyn H. Lauder co-created the Pink Ribbon and started The Breast Cancer Campaign in that year. This year, The Est\u00e9e Lauder Companies&#8217; Breast Cancer [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":101309,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[17,49],"tags":[19237,19234,780,766,19167,19236,19235],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Est\u00e9e Lauder Companies&#039; 2020 Breast Cancer Campaign is Launched with a Renewed Sense of Unity | Pamper.My<\/title>\n<meta name=\"description\" content=\"This year, The Est\u00e9e Lauder Companies&#039; Breast Cancer Campaign remains rooted in its mission to create a breast cancer-free world - it\u2019s #TimeToEndBreastCancer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/love-society\/the-estee-lauder-companies-2020-breast-cancer-campaign-is-introduced-with-a-renewed-sense-of-unity\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Est\u00e9e Lauder Companies&#039; 2020 Breast Cancer Campaign is Launched with a Renewed Sense of Unity | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"This year, The Est\u00e9e Lauder Companies&#039; Breast Cancer Campaign remains rooted in its mission to create a breast cancer-free world - 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