{"id":100631,"date":"2020-09-09T08:15:40","date_gmt":"2020-09-09T00:15:40","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=100631"},"modified":"2020-09-10T08:52:52","modified_gmt":"2020-09-10T00:52:52","slug":"newin-hourglass-launches-vegan-and-cruelty-free-unlocked-instant-extensions-mascara","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/beauty\/makeup\/newin-hourglass-launches-vegan-and-cruelty-free-unlocked-instant-extensions-mascara\/","title":{"rendered":"#NewIn: Hourglass Launches Vegan and Cruelty-free Unlocked Instant Extensions Mascara"},"content":{"rendered":"

Hourglass, the cruelty free luxury beauty brand,\u00a0has launched the\u00a0first permanent addition to its Unlocked collection \u2013 Unlocked Instant Extensions Mascara<\/strong>, a vegan and cruelty-free mascara that allows you to achieve the look of lash extensions instantly.<\/p>\n

\"\"This mascara is the ultimate formula for more definition, more lift and more length to transform lashes with impossibly real results. Using film-forming technology, it coats each lash in lightweight fibers that lock in place for a high impact, fanned-out finish and smudge-proof wear. For effortless removal, the tube-like film slides off with warm water.<\/p>\n

\"\"<\/p>\n

Hourglass unlocked is a collection supporting the beauty brand’s mission to unlock the cages of wild animals in captivity. The brand donates 5% of the profits from all unlocked products to the nonhuman rights project, to secure civil rights for nonhuman animals.<\/p>\n

The Hourglass\u00a0Unlocked Instant Extensions Mascara retails for RM150 and\u00a0is available exclusively at Sephora Fahrenheit88 and online store at\u00a0sephora.my<\/a>.<\/p>\n

Read also:\u00a0#NewIn: Prime & Set Your Makeup With The New Hourglass Veil Eye Primer and Soft Focus Setting Spray<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Hourglass, the cruelty free luxury beauty brand,\u00a0has launched the\u00a0first permanent addition to its Unlocked collection \u2013 Unlocked Instant Extensions Mascara, a vegan and cruelty-free mascara that allows you to achieve the look of lash extensions instantly. This mascara is the ultimate formula for more definition, more lift and more length to transform lashes with impossibly […]<\/p>\n","protected":false},"author":10,"featured_media":100633,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[17,27,31,2699,342],"tags":[14162,19087,7293,19088,8140,19089,15461],"yoast_head":"\n#NewIn: Hourglass Launches Vegan and Cruelty-free Unlocked Instant Extensions Mascara | Pamper.My<\/title>\n<meta name=\"description\" content=\"This mascara is the ultimate formula for more definition, more lift and more lengthto transform lashes with impossibly real results. 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At Lash\u2019d Lengthening\u2026","rel":"","context":"In "Beauty"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2020\/07\/Marc-Jacobs-Beauty-July-2020.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":100714,"url":"https:\/\/www.pamper.my\/news\/beauty\/makeup\/newin-milani-drops-three-new-eye-products-to-up-your-eye-makeup-game\/","url_meta":{"origin":100631,"position":3},"title":"#NewIn: MILANI Drops Three New Eye Products to Up Your Eye Makeup Game","date":"Sep 11, 2020","format":false,"excerpt":"As we adapt to the \u2018new normal\u2019 and wear masks whenever we\u2019re out and about, it's time to up your eye makeup game\u00a0to draw attention to the windows of your soul! The LA-based, cruelty-free beauty brand,\u00a0MILANI, has just dropped three new eye products in Malaysia \u2013 Precision Brow Pencils, The\u2026","rel":"","context":"In "Beauty"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2020\/09\/Milani-Eye-Makeup-Products.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":113515,"url":"https:\/\/www.pamper.my\/news\/beauty\/makeup\/make-a-bold-statement-with-hourglass-voyeur-waterproof-gel-eyeliner-phantom-volumizing-glossy-balm\/","url_meta":{"origin":100631,"position":4},"title":"Make a Bold Statement with Hourglass Voyeur Waterproof Gel Eyeliner & Phantom Volumizing Glossy Balm","date":"Jun 10, 2022","format":false,"excerpt":"Hourglass, the luxury cosmetics brand launches two new beauty staples, Hourglass Voyeur Waterproof Gel Eyeliner and Hourglass Phantom Volumizing Glossy Balm that make a bold statement for your eyes and lips. The new eyeliner and lip balm are designed to be undetectably transformative while effortless to apply with maximum colour\u2026","rel":"","context":"In "Beauty"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2022\/06\/Hourglass-Eyeliner-Lip-Balm-1.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":98908,"url":"https:\/\/www.pamper.my\/news\/beauty\/makeup\/newin-milanis-latest-screen-queen-luminous-foundation-helps-shield-your-skin-from-blue-light\/","url_meta":{"origin":100631,"position":5},"title":"#NewIn: Milani\u2019s Latest Screen Queen Luminous Foundation Helps Shield Your Skin From Blue Light","date":"Jul 13, 2020","format":false,"excerpt":"Milani, the vegan and cruelty-free cosmetic brand from East Los Angeles, dropped a latest\u00a0foundation that offers protection from the dangers of blue light. The new Milani Screen Queen Foundation\u00a0is the first-of-its-kind formula that's formulated with Digital Bluelight Filter Technology, helps fight the signs of digital damage \u2014 dullness, discolouration, and\u2026","rel":"","context":"In "Beauty"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2020\/07\/Milani-Screen-Queen-Foundation_2.jpeg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/100631"}],"collection":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/comments?post=100631"}],"version-history":[{"count":0,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/100631\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media\/100633"}],"wp:attachment":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media?parent=100631"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/categories?post=100631"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/tags?post=100631"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}