In celebration of the holy month of Ramadan and upcoming Hari Raya Aidilfitri celebration, WCT Malls namely Paradigm Mall Petaling Jaya, Paradigm Mall Johor Bahru, and gateway@klia2 in Sepang, are decked out with Raya decorations leveraging on its Chupa Chups Raya Campaign that features the beauty of the unique traditional Malay culture.
Inspired by the nostalgic local elements, the main atriums of the malls have been transformed into beautiful Chupa Chups lollipop ‘Kampung’ houses, and classic railway station alongside traditional game booths that we are familiar with to take us back down the memory lane. Such nostalgic decorations not only invite shoppers to reminisce about their childhood, but they may also captivate the younger generation especially to foster appreciation towards their cultural heritage.
There are a line-up of activities and performances, as well as unique Raya shopping rewards prepared for the mall visitors. Shoppers will get to experience a variety of interesting activities such as the Raya Bazaar, Ramadan Bazaar, Raya Sales, and many more when they visit WCT Malls.
In addition, the public is welcome to participate in a variety of entertaining events at the respective WCT Malls. Shoppers in Paradigm Mall PJ,may participate in an on-ground contest, to showcase the uniqueness of their ‘baju raya’, or take part in the ketupat hunt game in which they are required to search for the ketupats and collect as many of them as possible to earn attractive prizes and awards. This year, Paradigm Mall PJ is also partnering with Pgeon to launch a special delivery campaign that allows shoppers to deliver purchased items to their loved ones at a special rate.
As for Paradigm Mall JB, there will be a Little Miss Kebaya Contest Runway Show, Tik Tok Dance Challenge, and the Raya shopping voucher hunt for shoppers to participate and stand a chance to win special prizes. Recently, Paradigm Mall JB was recognised as the first-ever Premier Festive Mall by the Johor State government for its efforts in boosting Johor’s tourism that integrates cultural heritage and modern retail.
Moreover, gateway@klia2 is having an exceptional Raya Sales where shoppers can enjoy great offers across a variety of brands and goods from mall and airport retailers. In addition, there are also some exciting activities for shoppers to join at gateway@klia2 such as Raya musical performances, online Raya photo and colouring contest as well as the Raya shopping voucher hunt.
Shoppers can also stand a chance to receive a variety of gifts including limited edition Chupa Chups merchandise such as Raya Packet, Tote bags, and Thermo Flask when they spend at any WCT Malls.