Calling all Malaysian bunnies! Get ready to embark on a remarkable journey into the world of Hallyu as 1 Utama Shopping Centre proudly announces the official arrival and Grand Opening of the PLAY: LINE FRIENDS X NewJeans POP-UP STORE in MALAYSIA.
Making its first debut in Malaysia exclusively in 1 Utama, along with Southeast Asian countries Thailand, Singapore and Philippines, this exclusive global pop-up will only be available for a limited duration of 3 months from 21 September to 21 December 2023.
Spanning 2,900 sq ft, fans can eagerly anticipate stepping into the world of NewJeans to explore a treasure trove of over 400 limited edition must-have items.
There’s irresistibly cute plushies, accessories, t-shirts, caps, bags and many other charming memorabilia headlined by the captivating “bunini”, an exciting combination of NewJeans’ beloved bunny symbol (Tokki) and popular “minini” IP from LINE FRIENDS, which made a surprise appearance in NewJeans’ new music video “ASAP”.
Soak up the vibrant pinks and baby blue hues in the store, which is adorned with a dazzling display of decorations and aesthetics befitting of the trendy K-pop girl group’s styles.
Once visitors are done shopping, it’s time to capture some photos. There are plenty of Instagram-worthy spots for Malaysian bunnies to create special memories.
Don’t miss out on this exclusive opportunity to experience the world of NewJeans and LINE FRIENDS at the PLAY: LINE FRIENDS X NewJeans POP-UP STORE in MALAYSIA. Save the dates and head down to 1 Utama from 21 September to 21 December 2023!