This holiday season, Burberry invites us inside a festive London townhouse for ‘Twas The Knight Before…’, its 2025 holiday campaign that’s all about warmth, joy, and star-studded glamour. Legendary comedian Jennifer Saunders takes centre stage, hosting an all-star lineup including Naomi Campbell, Ncuti Gatwa, Rosie Huntington-Whiteley, and Son Heung-min. Between laughter, carols, and canapés, Burberry’s latest gifting and outerwear collections shine in true seasonal style.
Chief Creative Officer Daniel Lee describes the campaign as “a party invitation for family and friends, with some great ideas for gifts.” Indeed, the film is a visual celebration of Burberry’s luxurious outerwear: Saunders in the Heath quilted cape, Campbell in the Trerose trench, Gatwa in a marsh green leather-accented trench, Huntington-Whiteley in the Fitzrovia reinterpretation, and Son in the Harrogate duffle coat. Each piece perfectly blends heritage details with modern design, ready to elevate any festive wardrobe.
Beyond fashion, Burberry’s curated gifting collection offers something for everyone. From signature bags like the Bloomsbury tote and Highlands backpack to cosy cashmere scarves, soft accessories, childrenswear knits, and iconic fragrances like Burberry Goddess and Burberry Hero, there’s no shortage of thoughtful presents. Fans of personalized touches can add embroidery to scarves or cashmere pieces, creating bespoke gifts that feel extra special this season.
Burberry’s festive spirit extends to experiences and stores. Iconic windows pay tribute to the Equestrian Knight, while Scarf Bars let shoppers explore a rainbow of colours and textures. At Claridge’s, Daniel Lee designed the Christmas Tree 2025, adorned with archival Burberry fabrics and a limited-edition Bell Boy Teddy Bear bauble. Across the pond, Bloomingdale’s 59th Street transforms into a cosy Burberry-inspired cottage, complete with curated gifts and teddy bears in signature check.
With ‘Twas The Knight Before…’, Burberry proves that the holidays are as much about style and heritage as they are about laughter, generosity, and gathering loved ones. Whether you’re gifting, dressing up, or simply soaking in the festive cheer, Burberry makes this season truly memorable.
Read also: Burberry Valentine’s Day 2025: Gifts that Speak the Language of Love
