Taiwanese-born actor Eddie Peng returns as the face of BOSS Spring/Summer 2017 eyewear campaign.
The partnership between BOSS Eyewear and Peng started in Spring/Summer 2016. It is now the 3rd time Peng appears as the brand ambassador for BOSS eyewear.
Light, free and colorful, the new BOSS eyewear campaign takes a clear step into the new 2017 season. Shot by photographer Karim Sadli, the images show Peng set against a backdrop of a vast blue sky and transparent screens in vivid colors. Once more and for the 3rd Peng’s youthful masculinity is a seamless match for the campaign and the new eyewear collection.
Available in cool, matte colors, the new sunglasses and optical frames feature a cork insert on the inside of the aluminium temples. The highly elastic and water-repellent properties of cork and the cool yet elegant design make them the perfect fit for the upcoming summer season.
Read also: Eddie Peng X BOSS’s Fall/Winter 2016 Eyewear Campaign
