Come 16 July 2020, H&M will launch its latest dress collection in all stores nationwide. Made from recycled and sustainably-sourced materials, the new collection includes a variation of dresses ranging from mini to maxi in length, emphasising freedom and strong femininity by contrasting smocking with voluminous movement.
Here, an exclusive sneak peek of the collection before it hits stores on 16 July!
A majority of pieces in the collection is made entirely from recycled or sustainable sourced material, such as organic cotton, Tencel™ or recycled polyester, while pieces in blends are made from at least 50 percent sustainable sourced materials.
From 16 to 31 July 2020, customers can also look forward to an in-store sustainability exhibition at exclusively at H&M Lot 10 Shopping Mall. Showcasing sustainably sourced materials used in H&M garments and the brand’s environmentally-responsible production methods, the exhibition details H&M’s long term sustainability goals to only use recycled and sustainably sourced materials by 2030 and provide quality and great fashion at the best price in a sustainable way.
The latest H&M dress collection will be available at all H&M stores in Malaysia, as well as on hm.com from 16 July 2020 onwards.