Lifebuoy unveiled its new Skin Solutions range at Sunway Pyramid, introducing a science-backed upgrade to everyday shower care. Designed for Malaysians whose skin faces heat, humidity, indoor dryness and pollution, the new range promises visibly healthier skin in just seven days.
Powered by the brand’s latest innovation — Skin Peptide Booster — and enriched with 100% natural-origin extracts, the reformulated body washes go beyond cleansing to strengthen the skin barrier, provide balanced hydration and deliver sensorial textures and long-lasting fragrance. The launch was led by key representatives from Unilever MYSG, who spotlighted Lifebuoy’s move from basic hygiene into total skin wellness.
Guests explored four targeted variants tailored to real, everyday concerns: Charcoal & Mint for oil control, Sea Mineral & Salt for hydration, Lavender & Oatmeal for soothing sensitivity, and Shiso & Pink Clay for glowing, revitalised skin. Interactive skin-matching activities, product demos and sensory installations gave visitors a firsthand look at how this new range turns a daily shower into a moment of restoration.
The five-day roadshow, held in partnership with Guardian Malaysia, drew enthusiastic crowds with complimentary travel packs, RM5 vouchers and exclusive giveaways — all while spotlighting Lifebuoy’s mission to redefine skin health for modern lifestyles.
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