Get ready to feel the festive pulse of red and gold this Chinese New Year as Armani Beauty lights up The Exchange TRX with its dazzling New Year Pop-Up! From 29 January to 23 February 2026, beauty enthusiasts explored radiant possibilities, where every detail—from décor to bespoke experiences—celebrated elegance, joy, and fortune.
The pop-up was a feast for the senses, inviting visitors to discover Armani Beauty’s iconic makeup and signature fragrances. Guests were drawn to the Lip Maestro Magnet in two exclusive Lunar New Year shades, as well as the Luminous Silk Prima Glow Cushion, offering a luminous, festive-ready complexion. Meanwhile, the refined Armani Privé scents, including Thé Yulong and the new Orange Méditerranée, set the stage for celebrations filled with style and sophistication.
Interactive experiences elevated the festive energy, from personalising dawn bouquet arrangements to participating in the auspicious blind box activity. Every purchase opened the door to surprises, with RM688 and RM988 tiers offering two and three draws respectively, letting fortune and joy accompany shoppers into the Year of the Horse. The tactile delight of crafting bespoke floral arrangements added a charming, Instagram-worthy touch, making the celebrations both playful and memorable.
Don’t miss your chance to experience the festive magic and indulge in exclusive Lunar New Year collections before 23 February 2026.
Armani beauty New Year Pop-Up
- Date: 28 January – 22 February 2026
- Opening Hours: 10 a.m. – 10 p.m.
- Location: Ground Floor, Central Exchange @ The Exchange TRX
Read also: Gallop Into Grandeur: The Exchange TRX Brings Lunar New Year to Life
