Pedro’s Chinese New Year Campaign Draws Inspiration From Chinese Calligraphy

This Lunar New Year, Pedro’s Chinese New Year campaign is inspired by Chinese art and draws inspiration from the art of calligraphy, touching on energy and movement as major themes.

A modernized interpretation of the traditional Chinese art, the campaign sees the new side of the art form where it is fresh, artistic and colourful.

Together with the aesthetically pleasing writing, sneakers and clutches in a pastel palette of smoke grey and cradle pink – a surprising choice of colourways for the festive occasion which we greatly appreciate – instantly catches our eyes with beautiful serene base layered with bold abstract strokes.

00 ModelsDong-min

00 ModelsYi-min00 ModelsPW-min

00 ModelsPM-min

PW2-25060001-pink-min
Pedro’s Chinese New Year Collection – Women’s Bag
PM2-45060002-lightgrey-min
Pedro’s Chinese New Year Collection – Men’s Bag
PW1-56520001-grey-min
Pedro’s Chinese New Year Collection – Women’s Shoes
PM1-76310024-lightgrey.JPG-min
Pedro’s Chinese New Year Collection – Men’s Shoes

For further info, please visit pedroshoes.com.

Read also: Let These Pedro Valentine’s Day 2018 Slides Do The Talking For You This V-Day