As part of its commitment to the local film industry, Jaeger-LeCoultre was sponsoring the first Malaysian International Film Festival (MIFFEST) and Malaysia Golden Global Awards (MGGA)

Celebrating filmmaking at the official launch and opening ceremony that took place at NU Sentral Kuala Lumpur on Feb 27 night, Jaeger-LeCoultre gathered customers of the Brand to celebrate cinema amongst international and local actors. Throughout the evening guests were enticed with a preview of the coming films to be premiered throughout the film festival week from February 28 till March 4, 2017.

Actors have also been key characters in Jaeger-LeCoultre’s own story, with its timepieces gracing the wrists of many of Cinema’s most talented names. At MIFFEST, a few memorable occasions of the ceremony include:

As the sponsor of the film festival of MIFFEST, Jaeger-LeCoultre is committed to supporting the cinema in all its diversity by standing behind the camera, alongside the industry and artists.

Read also: ‘La La Land’ Director Spotted With Jaeger-LeCoultre at the Critics’ Choice Awards