Youth and Sports Minister Khairy Jamaluddin led a morning workout at FIT Malaysia joined by over 4,000 McDonald’s employees and customers from 15 other locations nationwide to launch #FitMcDonald’s, a new initiative to encourage healthier lifestyles among McDonald’s employees and Malaysian communities.

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Inspired by the Ministry of Youth and Sports’ FitMalaysia platform, #FitMcDonald’s hopes to emulate the former’s mission to carry out a variety of sports and fitness activities such as Zumba, Body Combat or Sh’bam dance workouts at 15 different locations, participated by headquarters and its 262 restaurant employees, their families and nearby communities.

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With a week until the kickoff of the Kuala Lumpur 2017 Southeast Asian Games, McDonald’s Malaysia’s Managing Director and Operating Partner Azmir Jaafar believes the time is right to kickstart such an initiative. He said, “Malaysia is a true sports-loving nation; we rally together to support our athletes towards gold medal achievements. It is equally important that we also spur each other to live healthier lifestyles, be it individually, in our families, or as a community. Fitness should not be an end-game but a lifestyle choice.”

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The launch of #FitMcDonald’s follows the final stopover of the Kuala Lumpur 2017 Torch Run, which took place at McDonald’s Putrajaya on last Saturday.

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