Mead Johnson, the company with 110 years of expertise in science-based nutrition, has launched their first adult nutrition product, PROVITAL Immuna Plus adult nutritious milk – a revolutionary immunity booster specially designed for adults aged 40 years and above.
Malaysia’s fast ageing population is becoming an increasing concern, especially when majority of the elderly are not consuming the sufficient amount of nutrients as per recommended intake.1 Having nourished pregnant mums and growing children for decades, Mead Johnson decided to expand the brand into the adult nutrition category to nourish Malaysians from all stages of life with the right nutrition.
“Staying healthy begins with maintaining a strong immunity, especially during these challenging times. With the launch of PROVITAL Immuna Plus, we have hopes of helping Malaysian adults keep up with their health by maintaining a strong immunity through nutrition.” said Mr. Gonzalo, General Manager of Mead Johnson Malaysia, Singapore, and Vietnam.
Combat Signs Of A Weakened Immunity With Triple Immunity Protection
PROVITAL Immuna Plus adult nutritious milk is scientifically formulated with yeast beta-glucan, selenium, and vitamin C that provides Triple Immunity Protection. These 3 nutrients help in activating immune cells to destroy pathogens, increasing antibody production, and strengthening cell defence to support the immune system2,3,4.
PROVITAL Immuna Plus contains immunity-enhancing yeast beta-glucan that helps support the immune system associated with colds. Research has shown that yeast beta-glucan reduced the duration and episodes of upper respiratory tract infection symptoms such as runny nose, cough and sore throat.2 Aside from enhancing immunity, it is also an all-in-one formula that contains high calcium, protein, and vitamin D to support mobility.5
According to research, the immunity of the human body declines with age, and up to 30% of immune cell loss occurs by the age of 75, thus reducing the strength of immune responses in the body.6 Some of the common conditions that people with a weakened immunity may experience include constant tiredness, lack of energy, muscle soreness and pain, slow wound healing, frequent colds and coughs, as well as poor skin conditions that become visible with age.7,8
As the years go by, the body’s immunity may weaken naturally, but it is possible to maintain a healthy immunity with the right nutrition complemented with a healthy lifestyle. When immunity is kept at optimal level, one can live life to the fullest regardless of age and embrace the second half beyond the age of 40.
PROVITAL Immuna Plus adult nutritious milk comes in 480g and 960g packs that are widely available in leading super and hypermarkets, pharmacies and Chinese medical halls nationwide, as well as Mead Johnson official online stores. In conjunction with the launch, consumers will get to enjoy a special introductory price from July to August.
¹ Fakhruddin et al. TUA Study, Sains Malaysia 2016
² Fuller R et.al. Nutrition 2012
³ Guillin OM et.al. Nutrients 2019
4 Carr AC, Maggini S. Nutrients 2017
5 Deer RR, Volpi E. Curr Opin Clin Nutr Metab Care. 2015
6 Qin L. et. al. Aging 2016
7 Penn Medicine. 6 signs you have a weakened immune system.
8 LJFW Versprille et.al. Public Health 2019