M.A.C Cosmetics, the professional makeup company and makeup artist brand, has revealed the most popular makeup trend for 2022 through its latest #MACTREND, a new, always-on capability that allows MAC to predict, track, amplify, and influence trends on a global scale.
“It’s the inspiration behind #MACTREND, the very latest looks grounded in Asian culture and backed up by global data. This season, we’re seeing a return to monochromatic color palettes in classic MAC shades.” – Regan Rabanal, MAC’s Education Director for Asia Pacific.
This year, color is making its biggest comeback yet in classic shades that ooze romanticism, but with a hint of punk rock. Color that is vibrant, color with the volume turned up, color that turns heads and breaks the internet. And they’re calling it The Art of Color. The spotlight is back on MAC’s iconic Powder Kiss shades, with favourites including A Little Tamed, Burning Love, Sorry Not Sorry and Devoted to Chili inspiring our world-renowned MAC artists to create dazzling monochromatic looks. Five color palettes, infinite statement-making looks that will define makeup in 2022.
Reds are richer, spicier. Pinks are feel-good, and unapologetically feminine. Coral means bright, dewy, apricot glazes that soak up the sun. Purples are rich, glossy and regal while nudes are warm, natural and creamy, like your favourite latte or indulgent hot chocolate.
RED #HAUTECHILI
This season, go deeper with reds and oranges and embrace natural, warm, sizzling tones. We’re seeing all-over spice looks that are giving the iconic Devoted to Chili a 2022 kick for eyes and lips. Match with Glow Play Blush in Heat Index for a look-at-me triple threat.
MAC’s top picks:
- Powder Kiss Lipstick in Devoted to Chili
- Powder Kiss Liquid in Devoted to Chili
- Lustreglass in Lady Bug
- Powder Kiss Eyeshadow in Devoted to Chili
- Dazzleshadow Liquid in Everyday is Sunshine Glow
- Play Blush in Heat Index
- Extra Dimension in Double Gleam
PINK #POWERPINK
This is power makeup for a season of unapologetic femininity. This key shade is a rich, cool pink undertone that oozes romanticism – but play around with unexpected textures and pops of color for a dose of punk rock. Go bold on just lips, or all-in monochromatic.
MAC’s top picks:
- Powder Kiss Lipstick in A Little Tamed
- Powder Kiss Liquid in A Little Tamed
- Lustreglass in Pigment of Your Imagination
- Powder Kiss Eyeshadow in Fall In Love
- Dazzleshadow Liquid in Love Yourself Glow
- Play Blush in Grand
- Extra Dimension in Show Gold
NUDE #WHIPPEDCOFFEE
Glam-spiration is coming from everyone’s favourite hug-me drinks, so latte tones and tea accents and milky, creamy, chocolatey shades. Warm neutrals are softer this season, almost pale, with accents of sandy, creamy mid-tones. Go rich and opaque, with deeper cocoa highlights.
MAC’s top picks:
- Powder Kiss Lipstick in Mull It Over
- Powder Kiss Liquid in Mull It Over
- Lustreglass in Business Casual
- Powder Kiss Eyeshadow in What Clout!
- Dazzleshadow Liquid in Beam Time Glow
- Play Blush in So Natural
- Extra Dimension in Beaming Blush
CORAL #APRICOTJELLY
Dewy glazes and all-over summery sheens have been trending this season. Trina Turk, Altuzarra and Adeam’s SS22’s shows were eating up the ‘Rose Burn’ look. Interpret your own demure, just-from-the-beach #MACTREND using Powder Kiss Eyeshadow in My Tweedy, Powder Kiss Liquid in Sorry Not Sorry and Extra Dimension Blush in Iced Apricot.
MAC’s top picks:
- Powder Kiss Lipstick in Mandarin O
- Powder Kiss Liquid in Sorry Not Sorry
- Lustreglass in TNTeaser
- Powder Kiss Eyeshadow in My Tweedy
- Dazzleshadow Liquid in Not Afraid To Sparkle Glow
- Play Blush in Groovy
- Extra Dimension in Iced Apricot
PURPLE #JUICYPLUM
Purples are coming over all regal this season, with searches in Google Trends for ‘MAC Dark Purple Lipstick’ up 550% year-on-year. Juicy plum and ripe blackcurrant shades are already gracing 2022’s red carpets, with a whole load of glossy lacquered finishes thrown in for very good measure. These tones on lips and eyes against fresh, clean skin add an extra frisson of look-but-don’t-touch cool.
MAC’s top picks:
- Powder Kiss Lipstick in Burning Love
- Powder Kiss Liquid in More the Mehrier
- Lustreglass in Beam There Done That
- Powder Kiss Eyeshadow in Ripened
- Dazzleshadow Liquid in Diamond Crumbles Glow
- Play Blush in Totally Synched
- Extra Dimension in Soft Frost
Fall in love with colour all over again and embrace #MACTHEARTOFCOLOR. Discover the full collection at all M.A.C stores and online www.maccosmetics.com.my.
Read also: M.A.C Cosmetics Introduces The New & Expanded Lightful C3 Collection
