LG Household & Health Care Launches a Charitable Initiative #RelayBersamaJiaYou to Help Communities in Need

LG Household & Health Care Malaysia, the parent company of K-beauty brand THE FACE SHOP, launches a charitable initiative #RelayBersamaJiayou in support of communities in need during the current pandemic. The #RelayBersamaJiayou campaign aims to provide vulnerable communities who have been left out on social assistance with in-house household essential products such as disinfection spray, hand sanitizing tissues, and KF-AD face mask.

Starting 13 March 2021, Malaysians can join in the relay of doing good while shopping for essential beauty needs from THE FACE SHOP, belif, Beyond and all participating brands under LG Household & Health Care via its nationwide retail stores (through Phone Order and WhatsApp Personal Shopper Service or visit to the stores) and e-commerce site  at www.thefaceshop.com.my. Consumers will be able to nominate a beneficiary of their choice to receive the essential products donation from LG Household & Health Care Malaysia, subject to total spent per transaction.

The partnered beneficiaries include National Kidney Foundation of Malaysia (NKF), MAKNA, Komuniti Tukang Jahit Malaysia, Epic Home and MyKasih Foundation, who are the communities who have precariously been driven to fall under the group of pandemic poor and for those who fall under the B40 group.

For more information on #RelayBersamaJiayou campaign, visit www.thefaceshop.com.my get the update on THE FACE SHOP Malaysia’s Facebook and Instagram.

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