Schwarzkopf, the well known brand in the professional hair care, colour and styling industry, in conjunction with its 120 years celebration this year, is taking a step away from conventional beauty stereotypes and embraces diversity and individual expressions of style, fashion and beauty, with a campaign themed #createyourstyle to embrace individual style.

Schwarzkopf sets the stage for a clean and healthy head of hair with their range of hair products such as Extra Care Hydro Collagen Shampoo, Conditioner and Express Repair Spray, which contain Hyaluronic Acid and Collagen complex that infused moisture deep into the hair and locks the moisture.

Extra Care Hydro Collagen Range
Extra Care Hydro Collagen Range

Schwarzkopf’s Hair Care and Styling Products Range

At the launch event held at Talent Lounge yesterday, 3 Malaysian influencers – Sharifah Eleen Al-Baity, Mawar Rashid and Emma Shazleen were invited to faint their favourite styles with the help of Schwarzkopf’s hair care and styling products, and at the same time, share their personal hairstyle of choice.

(from left) Emma Shazleen, Mawar Rashid, Sharifah Eleen Al-Baity and Schwarzkopf's hairstylist.
(from left) Emma Shazleen, Mawar Rashid, Sharifah Eleen Al-Baity and Schwarzkopf’s hairstylist.

Read also: Schwarzkopf Unveils Its Brand New Range Called New OSiS+ Made to Create